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For General Motors (GM), the world’s largest automaker, China had been by far its fastest and best-performing country in terms of sales. However, the company was concerned because its employees were spread out in multiple office towers across Shanghai. Thus, GM had to look for a single building or multiple adjacent buildings to consolidate its staff. Ultimately, the automaker wanted to secure a 100,000–150,000 sqm parcel of land to develop its built-to-suit 'GM China Campus'.
GM sought our Industrial teams’ help, which in turn assessed and short-listed potential sites for the campus. Working with GM teams from both China and the US, our teams had to take into account several interest groups—real estate, legal, finance, engineering, HR and sales—before confirming the ‘dream landmark building’.
GM selected a site in Pudong located within close proximity to many of its key business partners at a favourable land price.
Our expertise, professionalism, broad market knowledge and dedicated support gave GM’s steering committee full confidence in its decision to proceed with this major investment in China.